Grau is a brand with over 30 years of experience in the lighting industry, known for its innovative combination of design, technology and emotional experience. Founded in 1987 as Tobias Grau GmbH, the company has developed from a pioneer in lighting design to a modern brand that now operates under the name Grau. The generational change in 2021, when the founder's sons, Timon and Melchior Grau, took over creative direction, marked not only the transition to a new management team, but also the reorientation of the brand.
Grau stands for minimalist, elegant design with high functionality and intuitive operation, inspired by the Apple style, which was significantly influenced by the arrival of Stephan Borg in 2023, after ten years at Apple as Global Market Director. This ‘Apple character’ is also evident in the well-thought-out product design and packaging, which rounds off the entire brand experience.
Despite the change and the name, Grau remains true to its original philosophy: to see light as a magical element that not only illuminates rooms, but also positively influences people's well-being and emotions. Grau manages to offer unique sensory experiences through its products, while meeting the highest standards of quality and sustainability.